
our mission is built upon three pillars
Home to over 300 members, the UBC Marketing Association is one of the largest clubs and only marketing club at UBC. As the CUS Top Large Club (17', 18', 20', 22') along with Conference of the Year (20'), UBCMA strives to continue providing students the highest quality club experience through its three core pillars: Educate, Engage, and Execute. With our high-stakes case competitions, company fairs, mentorship programs, and action-packed networking conferences, UBCMA creates meaningful connections for students to the marketing industry—for the chance to become the next big marketer.
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Educate: provide practical, real-world learning to marketing and instill inspiration in students to pursue marketing
Engage: facilitate the connection between students and industry professionals to support student career advancement.
Execute: create opportunities for students to fully apply their marketing skills and knowledge at various levels
meet the mafamily
Ethaniel Tan
Co-President
Hey, I'm Ethaniel and I'm in my third year at Sauder! I love working with teams to bring creative strategy and storytelling to complex problems, which is why I'm specializing in Marketing with a concentration in Business Analytics! If you don't catch me in class or doing a case, I'm likely grabbing food with friends, home with my dog and guitar, or building up the courage to film a vlog! I love meeting new people so feel free to reach out and give me a real excuse to skip class :)
Bernice Favis
Co-President
Hey, I’m Bernice! I’m in my third year at Sauder specializing in Marketing and BTM in pursuit of a career that marries brand strategy and visual design. Catch me around campus and say hello—you'll most probably find me camping out at Sauder, grabbing my nth coffee of the day at Great Dane, or playing tennis at the Totem courts! Feel free to reach out anytime as well; always happy to chat!
Eric Lu
Technology Director
Hey! My name is Eric and I'm a third year Business and Computer Science student. I love my family, friends, and activities like washing the dishes and riding the bus. After listening to an album a day in 2021, I'm watching 100 movies this year and would love to hear your recommendations! Feel free to reach out at any time regarding anything.
Vickie Wu
Communications Director
Hi there! I’m Vickie, a third-year UBC Sauder student specializing in Marketing. Lately, I’ve been spending my time making playlists for friends, filming mini vlogs, redesigning movie posters, and going on sunset walks with my dog! Feel free to say hi and reach out to me anytime (:
Challen Wu
VP Fintech
I’m Larry, a 3rd-year student at the UBC Sauder School of Business specializing in Marketing and Business Technology Management, with a concentration in Business Law. I’m a big fan of coffee and dining out, so when you can’t find me on campus doing something, I’m probably out eating!
Hey! I'm Challen, a fourth year student who loves Marketing but decided to specialize in Finance for some reason. My passions include food, music, sports, and learning new things. I hate studying so if you ever see me at school, please say hi and save me.
Larry Chen
General Advisor
Hi there, I'm Larry! I'm a fifth year student specializing in Marketing. This year I've been a Project Manager for SAP and a Brand Manager for PepsiCo Beverages Canada. Outside of work and school, I'm a huge fan of kdramas, love to go out to eat, and always pour my milk before my cereal.
Grace Lee
VP Corporate Relations
Hey– I’m Grace, a 3rd year student at UBC Sauder hoping to specialize in marketing. I love anything fashion related and I’m always dreaming about the next outfits I can wear. I also love impromptu adventures with friends, meeting new people and trying out new food places around Vancouver!
Matthew Cole
VP Events
Hey there! My name is Matthew and I am a fourth year Sauder student specializing in Marketing. In my free time, I have a passion for sports, film, and motorsport! I also love to eat Japanese food, so if any of these topics interest you feel free to reach out to me to keep the conversation going!
Carmen Chuong
VP Marketing
Hey there! I'm Carmen and I'm a third-year Sauder student specializing in Marketing and a concentration in Business Analytics. Whenever I'm not working at one of my three jobs (yes, idk how I got here either), you can find me getting bingsu, playing sudoku on the treadmill, or pressuring my friends to hang out with me (yes, my love language is quality time). Feel free to reach out if you want to chat (about absolutely anything!)
Yasmine Eid
Corporate Relations Director
Hi hello! I’m a 4th year student specializing in Marketing interested in brand and CPG. I’m a big foodie and love exploring new restaurants in Vancouver (hit me up with recommendations). I also love trying exciting sports like aeriel fitness or flying trapeze :) (yes, I consider these sports hehe)
Anton Pizarro
Marketing Advisor
I’m Anton Pizarro and I am a 4th-year student at UBC Sauder School of Business. I have a deep passion for visual art and design that I practice in graphic design, street photography, and painting. Still, I’m always looking for new ways to express that—feel free to connect if you're just as interested as I am!
Caleb Chang
Design Director
Hello! I’m Caleb, a third-year student in Media Studies combined with the Master of Management Dual Degree at UBC, with a focus in digital marketing. In my spare time, I love playing basketball or volleyball, eating out with friends, and creating videos. I’m always eager to meet new people, so feel free to reach out and connect anytime!